Miami, your cocktail game just got a celebrity upgrade—and you won’t even need a shaker. On The Rocks™ Premium Cocktails, the star-studded ready-to-drink (RTD) brand that’s lit up red carpets and award shows in L.A., has officially arrived in South Florida.
With endorsements from Dylan Efron, appearances at the American Music Awards, and a mission to make every moment “cocktail-worthy,” this isn’t your average canned beverage. Think top-shelf spirits, polished flavors, and instant mixology—served from your fridge.
Whether you’re sunbathing in South Beach, brunching in Coral Gables, or pre-gaming before a show in Wynwood, On The Rocks brings Beverly Hills-level glam straight to your glass. Chic, strong, and ridiculously convenient, this is the RTD Miami didn’t know it needed—until now.
Hollywood Meets the Heat: On The Rocks™ Makes a Red-Carpet Splash
From Fontainebleau Las Vegas to your next pool party, On The Rocks™ is redefining convenience with style. At this year’s American Music Awards, the brand once again stole the spotlight as the official cocktail sponsor. Inside the velvet-roped BleauLive Theater, A-listers like Doja Cat and Tate McRae sipped On The Rocks classics while mingling in a fully decked-out backstage lounge.
Enter Dylan Efron, the younger Efron brother and rising adventure influencer, who served serious mixologist vibes while hyping the brand’s now-viral Jalapeño Pineapple Margarita. Between behind-the-scenes snaps and red-carpet interviews, the message was clear: premium cocktails, no bartender required.
“The American Music Awards are all about celebrating the moments that bring people together—and that’s exactly what On The Rocks™ is created to do,” said Carol Robert, Managing Director of U.S. RTD at Suntory Global Spirits.
What’s in the Bottle? High-Style Sips Without the Hassle
On The Rocks™ Premium Cocktails launched in 2015 with a bartender-driven mission: real, bar-quality cocktails, ready when you are. The brand sources top-shelf spirits like Hornitos® Tequila, Effen® Vodka, and Basil Hayden® Bourbon, pairing them with natural flavors and classic cocktail recipes that taste straight from the bar.
The current lineup includes:
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Jalapeño Pineapple Margarita – Sweet, spicy, and endlessly sippable
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Espresso Martini – A caffeine kick with dessert vibes
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Cosmopolitan – Pretty in pink and perfect for patio nights
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Aviation – Florals, citrus, and a nod to vintage cocktail culture
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Blue Hawaiian – For your inner beach bum (or brunch goddess)
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Old Fashioned – A no-nonsense classic with a premium finish
And now? The new sparkling canned cocktails are hitting South Florida liquor stores just in time for peak rooftop season.
Where to Find On The Rocks™ in Miami
From Coconut Grove cocktail dens to Fort Lauderdale beach coolers, On The Rocks™ is already making waves. You’ll find their stylish bottles and cans at:
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Total Wine & More
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ABC Fine Wine & Spirits
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Boutique shops in Wynwood, Brickell, and Miami Beach
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Select grocery retailers and beach bars stocking premium RTDs
Headed to a boat day in Key Biscayne or packing a picnic at South Pointe Park? These cocktails are the perfect plus-one—no shaker, no garnish, no stress.
Bonus: Many Miami venues are now featuring On The Rocks™ in concert VIP lounges, wedding bars, and yacht catering menus.
Dylan Efron + OTR = Your Summer Moodboard
Between action-sports adventures and Hollywood appearances, Dylan Efron is now the unofficial face of effortless, elevated living. His involvement with On The Rocks™ isn’t just promotional—he’s embodying the brand’s new “Make it a Cocktail” campaign, which is all about celebrating the little moments in a big way.
Whether you’re toasting at Sunset Harbour, dancing under lights at E11EVEN, or kicking back with friends in Little Havana, the idea is the same: every occasion deserves a cocktail. Not a cheap malt beverage. Not flat wine. A real cocktail.
And On The Rocks™ delivers—without making you play bartender.
Final Sip
In a city like Miami, where aesthetics and flavor both matter, On The Rocks™ is the rare RTD brand that checks every box. Real spirits. No shortcuts. No bar tab. And yes, a dose of Hollywood glam.
So the next time you’re reaching for a cooler favorite, make it a cocktail.
Make it On The Rocks™.
