Miami, meet your new favorite bourbon—with a purpose. Brother’s Bond Bourbon, the premium whiskey label launched by actors and longtime friends Ian Somerhalder and Paul Wesley, has just dropped its most sustainable release yet: the Regenerative Grain Straight Bourbon,
a limited micro-batch crafted with 100% regenerative grain. It’s not just smooth—it’s soil-smart, aged for seven years, and designed to give back to the planet with every sip. Launching exclusively at 1 Hotels properties from Miami to L.A., this bottle is making waves not just for its flavor, but for its future-forward approach to whiskey-making.
Whether you’re sipping on a rooftop in Brickell, lounging poolside in Miami Beach, or hosting an eco-chic dinner in Coconut Grove, this is the bottle to bring out—and brag about.
Bourbon, but Make It Sustainable
In a city where luxury meets consciousness, the Brother’s Bond Regenerative Grain Straight Bourbon fits right in. Distilled with 100% regenerative grain, the whiskey supports soil health, biodiversity, and sustainable farming—turning every pour into a planet-positive moment.
“At Brother’s Bond, sustainability isn’t just a buzzword—it’s at the heart of how we craft, connect, and give back,” says co-founder Ian Somerhalder.
“We’re raising a glass to the planet with this 1 Hotels initiative that gives back to the earth and the communities that care for it.”
Partnered with master distiller Pete Barger, this new expression is aged for seven years and bottled at a confident 95 proof. And despite its environmental accolades, this isn’t a gimmick bottle—it’s a smooth, robust spirit that stands tall in Miami’s booming whiskey culture.
Tasting Notes: Earthy Meets Elegant
This bourbon doesn’t compromise on complexity or flavor. Whether you’re enjoying it neat in Fort Lauderdale or mixing it into a craft cocktail in Coral Gables, expect a sip that’s both refined and rugged.
Color: Deep amber with copper undertones
Aroma: Caramelized toasted oak, honeyed grain, and dark cherry
Taste: Ripe stone fruits, baking spice, charred oak tannins
Finish: Long, warm, spicy, with a touch of leather
“This initiative reflects our dedication to sustainability—because great spirits deserve to come from great soil,” adds Steven Minor, Corporate Director of Beverage at 1 Hotels.
It’s the kind of bourbon that elevates a rooftop toast at the 1 Hotel South Beach or adds a sophisticated edge to a quiet night in.
Bourbon That Travels Well—And Tastes Even Better
Part of what makes this release so unique is its exclusive launch partnership with 1 Hotels, where it will be offered in two thoughtful formats:
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750ml bottles for bar pours and signature cocktails
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375ml bottles for in-room minibar indulgence
That means whether you’re checking into 1 Hotel Miami Beach or unwinding after a green-minded escape in West Palm Beach, this sustainable pour is right there with you. It’s a new model for mindful luxury—and one that speaks to Miami’s evolving taste for premium spirits with a purpose.
From The Vampire Diaries to The Barrel Room
Fans of The Vampire Diaries might still associate Somerhalder and Wesley with their on-screen vampire alter egos—but make no mistake, this bourbon is no vanity project. Since launching in 2021, Brother’s Bond has become one of the fastest-growing ultra-premium whiskey brands in the U.S., winning accolades for releases like:
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Cask Strength Original Bourbon
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American Blended Rye
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Award-winning Bottled-in-Bond Bourbon (recently ranked Top 5 globally)
Their commitment extends beyond the bottle—a portion of proceeds from every Brother’s Bond release goes to Kiss the Ground, a nonprofit focused on regenerative agriculture and climate-positive farming.
Why Miami Is the Perfect Market for This Moment
South Florida’s spirits scene is buzzing with interest in authentic, environmentally responsible luxury. In neighborhoods like Wynwood, Little Havana, and Coconut Grove, locals are seeking drinks that match their values—craftsmanship, sustainability, and a story worth telling.
Whether you’re shopping for a Father’s Day gift, curating a home bar in Coral Gables, or planning a sunset whiskey tasting on a Biscayne Bay balcony, Brother’s Bond’s regenerative release gives you all the talking points with zero compromise on taste.
Final Sip
Brother’s Bond Regenerative Grain Straight Bourbon isn’t just a celebrity-backed bottle—it’s a blueprint for where premium whiskey is headed: bold, beautiful, and built with intention. And with its Miami debut at 1 Hotel South Beach, it’s officially your next go-to for elevated sipping that’s as smart as it is smooth.
So pour one for the planet, Miami. This is bourbon—reborn.
